HA Voice Assistant PE bricked after last firmware update

My HA voice assistant PE seems to be definitively bricked after last update this morning.
No matter what, it is not responding, blinking, making any noise (even the little quirk while unplugged from 5V). Factory reset procedure doesn’t help either, device won’t turn red, Resetting the device – Home Assistant Voice Preview Edition.
edit: my only hope is that it is still connecting to wifi, but forcing the firmware update via ESPHome (install) is failing. Waiting on a new firmware or a way to install previous firmware.

Did you try reinstalling via USB?

Neither worked.
But what worked is the boot loader reset procedure:
Reinstalling the firmware from bootloader mode