Yes it’s possible, here are the development docs. You just have to build the URL.
https://developers.google.com/waze/iframe
| Parameter | Required? | Description |
|---|---|---|
desc |
Optional | Set this parameter to any value to display a descriptive text block in the Live Map. Broadcasters use this text to provide up-to-date information for Wazers, with no need for manual updates to their stations’ websites. All text is created by Waze ensuring the content is correct. |
lat |
Required | The latitude of the map’s center point. |
lon |
Required | The longitude of the map’s center point. |
pin |
Optional | Set to 1 to place a pin to the center of the map. For example: <iframe src="https://embed.waze.com/iframe? zoom=12&lat=45.6906304&lon=-120.810983& **pin=1** " width="300" height="400"></iframe>
|
zoom |
Required | The level of magnification of the map when it is opened. The minimum value is 3 (least magnification). The maximum value is 17 (most magnification). |