Why so little "show as" devices?

I have smart power outlets (single plugs or strips) which I would like to see as the target device they power (the outlet itself is of little interest, it is the end device that counts (at least for me).

Lo and behold - HA has the perfect mechanism: Show As (which for some reasons I thought would be documented in Device Customization but isn’t).

My problem: there is a limited set of devices that can be “shown as”.
My question: is there a way to add more, or to add a generic one so that my outlet is seen as “Beer Brewery Service” which does not really match any of the available domains.

https://community.home-assistant.io/t/custom-device-classes/368238

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Thank you. I’ve just created 146 throwaway accounts to add my vote not sure if I should write it here, though