Hey everyone,
while HA (and NabuCasa) are massively pushing solutions for a “privacy first” and mostly-local smart home setup, a lot of companies for obvious reasons are pushing for a cloud-driven approach: User lock-in, user data/insights, subscription fees, simpler/standardised UX, etcetc.
I do understand that not only new companies go for a centralised approach, but that more and more companies that started out with or at least announced local options (hue, grünbeck, …) are moving over to a non-local approach.
What I’m wondering: are there any bigger companies left that are going with a “private/local first” approach?
And maybe as a related followup question: I would imagine, with a userbase as big as the one HA has, that a considerable number of users are actually working at companies who themselves are running on a business model that is cloud-first. If anyone here reads this who works for hue, sonos, etc: I’d be interested to hear how that perceived contradiction (working on cloud-first products by day, running your own home on HA) works for you. Either here or via PM, anything is fine 
Especially software developers, product managers, architects, and similar roles.
Cheers!