WTH can't I block individual entities from being exposed to Google Assitant

I used to use YAML to expose certain categories of entities to Google assistant, but as I have some smart devices that I prefer to link to GA directly, it’d be great to be able to toggle individual entities exposure.

For example; I prefer to link Philips HUE with GA directly. But I still want to be able to create automations in HA for those devices. Currently, this results in duplicate entities in the GA interface.

I was so excited when they announced the UI to configure this.
Then they never used it except for the paid cloud integrations.

Maybe you could try and use GitHub - t0bst4r/home-assistant-matter-hub: Publish your Home-Assistant Instance using Matter. and expose them via Matter to Google Assistant.

You could exclude them based on tags from exposing to Matter.

I currently use the predecessor Matterbridge which worked quite reliable.